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Cultural empowerment: It Always Starts With Music

It Always Starts With Music

For Kwanza Jones, it always starts with music. From The Apollo stage to Culture In Motion™, discover how art, empowerment, and community fuel her mission to boost a billion lives.

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On Instagram @KWANZAJONES

When I was building the foundation of the #BoostBus, one thing I kept coming back to was community.

A space where voices are heard.
Where creativity is celebrated.
Where people come together around culture that matters.

@apollotheater has always been that place for so many of us, where talent meets opportunity and legacy grows through the next generation of artists.

Bringing that energy into the streets and out into the world just felt right.

What’s your Apollo story?

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Open post by kwanzajones with ID 18097469320940285
When I was building the foundation of the #BoostBus, one thing I kept coming back to was community. A space where voices are heard. Where creativity is celebrated. Where people come together around culture that matters. @apollotheater has always been that place for so many of us, where talent meets opportunity and legacy grows through the next generation of artists. Bringing that energy into the streets and out into the world just felt right. What’s your Apollo story?

When like-minded people get together, magic really does happen.

I’ve seen it over and over again, when artists, builders, and dreamers come into the same space, something powerful is unlocked. Community isn’t just support. It’s fuel, and It’s how ideas move from imagination to impact.

This season, we’re building together.
We’re boosting each other forward.
And we’re moving as one. ⚡️

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Open post by kwanzajones with ID 18069504716557421
When like-minded people get together, magic really does happen. I’ve seen it over and over again, when artists, builders, and dreamers come into the same space, something powerful is unlocked. Community isn’t just support. It’s fuel, and It’s how ideas move from imagination to impact. This season, we’re building together. We’re boosting each other forward. And we’re moving as one. ⚡️

Something big is pulling up. 🚌✨

The Boost Bus is getting ready to hit the road, and I’m so excited for you to see it revealed at our kickoff Community Event at @solabeehive

When I think about @apollotheater, I think about these 4 Ls: Love. Laughter. Listen. Loud.

Love through lived stories and cultural testimony.
Laughter through comedy that connects us.
Listen through music, performance, and sound.
Loud through civic engagement and voices that move communities forward.

I’m excited for you to experience a dedicated space where all four come alive, where energy turns into action, creativity meets opportunity, and community gets amplified.

This roadshow is historic. For the first time in its 92-year history, the Apollo Theater is dark during renovation, creating a powerful moment to take its legacy on the road and meet communities where they are.

Culture, literally in motion. The kickoff is coming tomorrow in Harlem, virtually, hosted by #TheApollo.

Come kickback with us at The Beehive | 1/31 - RSVP via link in bio

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Open post by kwanzajones with ID 18183189970364252
Something big is pulling up. 🚌✨ The Boost Bus is getting ready to hit the road, and I’m so excited for you to see it revealed at our kickoff Community Event at @solabeehive When I think about @apollotheater, I think about these 4 Ls: Love. Laughter. Listen. Loud. Love through lived stories and cultural testimony. Laughter through comedy that connects us. Listen through music, performance, and sound. Loud through civic engagement and voices that move communities forward. I’m excited for you to experience a dedicated space where all four come alive, where energy turns into action, creativity meets opportunity, and community gets amplified. This roadshow is historic. For the first time in its 92-year history, the Apollo Theater is dark during renovation, creating a powerful moment to take its legacy on the road and meet communities where they are. Culture, literally in motion. The kickoff is coming tomorrow in Harlem, virtually, hosted by #TheApollo. Come kickback with us at The Beehive | 1/31 - RSVP via link in bio